Ecommerce Brand Owners:
We'll add 10k-65k to your MRR with Retention Marketing in 60 Days Or You Don't Pay.
Who We Are
We are a retention marketing agency who helps 6 and 7 figure ecommerce brands unlock revenue through funnel optimization and email list management.The 10k-65k a month guarantee is achieved through:1. An Account Audit and Goal Setting2. A Full Flow Buildout3. 2-4 Email Campaigns to Specially Tailored Segments in Your List4. Continual A/B Testing for the Best Possible Performance.
How it Works
The Process
Days 1-8: Foundations. Account Audit, Client Onboarding, Goals Formed, Market and Competitor Research. 30 Day Campaign Calender Created. This period of time is crucial as everything flows out from this foundation.
Days 9-30: Execution. Core flows are built out and approved. Key list segments are constructed. List growth prioritzed. Campaigns are sent out on a regular basis.
Days 31-60: Optimization. The rest of the flows are built out by day 45. Everything is running smoothly and now flows and campaigns are being A/B tested for the greatest possible return.
Days 60+: Continual Success. The revenue goal has been met, but everything still needs to be maintained. Keeping up the A/B testing. Trying new angles. You have an email list that generates thousands for your business and runs automatically.
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The State of Facebook Ads Q2 2024- Coming soon.
What Google's June 1st Gmail Changes Mean for Ecommerce Brands
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What Google's June 1st Gmail Changes Mean for Ecommerce Brands
By Triumph Copywriting
Google is laying down the law.As you may remember, in February Google released new guidelines to bulk senders as a way to combat spam email. The February update included making sure bulk senders had DMARC, SPF, and DKIM set up properly as authentication methods. This June 1st policy change is just another step of this same process. It will affect all bulk senders, and ecommerce brand owners need to be on top of this to ensure compliance lest they destroy their email deliverability. In the coming weeks, you will hear about brands who did not realize this change was coming lose out on thousands of dollars from their email lists due to poor deliverability. I'm talking about brands being unable to send to portion of their lists at all. Here’s what you need to know and what you can do to ensure compliance with Google’s new rules.The gist of Google’s update as it applies to ecommerce brand owners is that you need to keep a focus on keeping spam report rates low and make it easy to unsubscribe from your email list. The rating that Google gives as a maximum for spam report rate is .30%. Anything above this will affect deliverability. This has been standard for a while. What is new, however, is that Google is requiring all bulk senders to use One-Click Unsubscribe in all commercial or promotional messages. Many brands use Two-Click Unsubscribe to try and lure the consumer into staying onto their email list, but Google is putting this practice to an end.So in short, be sure to set up One-Click Unsubscribe in all of your marketing emails in the next couple of weeks before June 1st. If you don’t, you’ll risk destroying your sender reputation, have to work to recover it, and possibly lose thousands in revenue as a result.